SalesforceIQ Product Launch
SalesforceIQ Product Launch
VISION
To launch newly acquired RelateIQ as SalesforceIQ at Dreamforce15.
SalesforceIQ for Small Business and for Sales Cloud on salesforce.com
Device Theater | Mobile and Laptop Displays
SalesforceIQ Device Theater Desktop/Laptop
SalesforceIQ Device Theater Phone
LEADERSHIP
This was a huge collaborative effort working with the newly acquited RelateIQ team to help launch them as a new product, SalesforceIQ at Dreamforce15. I acted as the lead art director, partnering with Mike Stone to manage the sensitivity in communication to ensure marketing message and needs were being met and on target with the RelateIQ Product Marketers.
RESULTS
We developed a unique trusted relationship and partnership with the new SalesforceIQ team. The launch was flawless across salesforce.com, digital and social promotions, and presence at Dreamforce15.